Jennie’s Toe Shoes: How BLACKPINK’s Fashion Icon Started the Vibram FiveFingers Craze
Jennie’s Toe Shoes
When BLACKPINK’s Jennie stepped out at Incheon International Airport on July 11th heading to Los Angeles,
she wasn’t just making a travel statement – she was about to spark a massive fashion trend across Asia.
The item that caught everyone’s attention? A pair of unusual-looking shoes that seemed to have individual
compartments for each toe, almost like gloves for feet.
These “toe shoes,” officially known as Vibram FiveFingers, have now become the hottest fashion item among
K-pop fans and fashion enthusiasts worldwide.
What started as functional footwear for barefoot running has transformed into a must-have accessory,
all thanks to Jennie’s effortless styling and her ability to turn anything into a fashion statement.
1. Jennie’s Airport Fashion Moment That Changed Everything
On that fateful July day, Jennie paired her toe shoes with a sky-blue crochet knit vest, red bra top,
and gray sweatpants – a look that perfectly embodied the “effortless chic” aesthetic she’s known for.
The contrast between the casual, comfortable outfit and the striking, unconventional footwear created
a visual impact that immediately caught the attention of fashion photographers and fans alike.
What made this moment particularly significant was how Jennie styled these toe shoes as a fashion
statement rather than just athletic wear. She demonstrated that these unique shoes could seamlessly
blend into streetwear fashion, challenging traditional notions of what constitutes stylish footwear.
The images went viral within hours, with fashion blogs and social media accounts dissecting every element of her look.
2. Understanding Vibram FiveFingers:
The Science Behind Jennie’s Choice
The toe shoes that Jennie wore are Vibram FiveFingers, created by the Italian company Vibram,
which has been a leader in rubber sole technology since the 1930s. These revolutionary shoes were first introduced
in the mid-2000s as a response to the growing barefoot running movement, designed to provide the benefits of
barefoot walking while still offering protection.
The key innovation lies in the individual toe compartments that allow each toe to move independently,
mimicking the natural mechanics of bare feet. This design promotes better balance,
improved proprioception (awareness of body position), and a more natural gait pattern. The ultra-thin sole,
barely thicker than a sock, provides ground feel while protecting against sharp objects and rough surfaces.
3. The Complete Vibram FiveFingers Product Line
Popular Models and Pricing
- KSO EVO: $85-95 (₩93,330 in Korea) – Perfect for gym workouts and cross-training
- V-AQUA: $89-99 (₩97,580 in Korea) – Ideal for water sports and beach activities
- V-RUN: $130-150 (₩146,880 in Korea) – Designed specifically for running enthusiasts
- V-TRAIL 2.0: $120-140 – Built for hiking and outdoor adventures
Key Features Across All Models
- Five-toe design for natural foot movement
- Vibram rubber outsole for superior grip
- Machine washable (air dry only)
- Lightweight construction
- Antimicrobial treatment to prevent odors
4. How to Style Toe Shoes Like Jennie
Casual Streetwear Look
Following Jennie’s airport style, pair your toe shoes with:
- Oversized knit tops or cropped sweaters
- Comfortable joggers or relaxed-fit pants
- Layer with a lightweight cardigan or jacket
- Keep accessories minimal for that effortless vibe
Athletic-Inspired Fashion
- High-waisted leggings or bike shorts
- Cropped sports bras or fitted tank tops
- Oversized hoodies or bomber jackets
- Complete the look with a baseball cap or bucket hat
Minimalist Approach
- Simple midi dresses or slip dresses
- Neutral color palette (whites, grays, beiges)
- Delicate jewelry
- Structured handbags for contrast
5. Where to Buy Authentic Vibram FiveFingers
Official Channels
- Global Website: vibram.com
- Korea: vibram.co.kr
- Physical Stores: Vibram FiveFingers Seongsu-dong Showroom (Seoul, by appointment)
Authorized Retailers
- Online: GS SHOP, SSG.COM, major sporting goods retailers
- International: REI, Amazon, specialty running stores
- Europe: Decathlon, various outdoor gear retailers
Authentication Tips
- Check for official Vibram branding and quality stitching
- Verify seller credentials, especially when buying online
- Be wary of prices significantly below retail (likely counterfeit)
- Look for proper packaging and documentation
6. Sizing and Fit Guide for Toe Shoes
Critical Fitting Points
Getting the right size is crucial for toe shoes. Unlike regular shoes, there’s no room for error:
- Toe Length: Your longest toe should just touch the front of its compartment
- Toe Spread: All toes should lie flat without curling or overlapping
- Heel Position: Your heel should sit snugly in the heel cup
- Overall Fit: The shoe should feel like a second skin, not loose or tight
Sizing Recommendations
- Measure your feet in the evening when they’re slightly swollen
- Use the official Vibram sizing chart for your region
- Consider that sizes may vary between different models
- When in doubt, visit a physical store for professional fitting
7. The Cultural Impact of Jennie’s Fashion Choice
K-Pop Influence on Global Fashion
Jennie’s endorsement of toe shoes demonstrates the powerful influence K-pop stars have on global fashion trends.
Within weeks of her airport appearance, searches for “Vibram FiveFingers” spiked internationally,
with many models selling out in Asian markets.
Breaking Fashion Boundaries
By choosing toe shoes for a high-profile public appearance, Jennie challenged conventional fashion norms.
She proved that functional, athletic footwear could be elevated to high-fashion status through confident styling
and attitude.
The Comfort-Fashion Revolution
This trend aligns with the growing movement toward comfort-focused fashion, accelerated by lifestyle changes
during the pandemic. Consumers are increasingly seeking items that offer both style and functionality.
8. Caring for Your Toe Shoes
Maintenance Tips
- Cleaning: Machine wash in cold water with mild detergent
- Drying: Always air dry; never use a dryer or direct heat
- Storage: Store in a well-ventilated area to prevent odors
- Rotation: Have multiple pairs if wearing frequently
Extending Lifespan
- Alternate between pairs to allow complete drying
- Use antimicrobial spray regularly
- Replace when the sole shows significant wear
- Consider resoling services for expensive models
Jennie’s toe shoes moment perfectly encapsulates her role as a fashion trendsetter who isn’t afraid to take risks.
By choosing Vibram FiveFingers for her airport look, she transformed a niche athletic product into a global fashion
phenomenon. Whether you’re a BLACKPINK fan looking to emulate her style or someone interested in the functional
benefits of toe shoes, this trend shows no signs of slowing down.
The key is to wear them with confidence, just like Jennie did – because ultimately, the best accessory is
always self-assurance.
I’m planning to share lots of popular Korean recipes for my foreign friends soon!
Not just that — if you’re into K-pop, K-culture, or other fun topics,
I’ll be posting those as well, right here on this blog.
If there’s anything about Korea you’re curious about,
feel free to leave a comment or contact me through the blog.
I’ll pick the best topics and post them here for everyone to enjoy!
Oh, and I’m back on Instagram too!
Nothing’s uploaded yet, but stay tuned — fun things are coming.
And now… shall we?
Yes, yes — grab a cold beer and let’s toast!
Wishing you a beautiful and joyful day today.